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AUDIO CLASS: Search Engine Optimization for White Papers (How to ensure your papers rank high on search engines)
Michael Stelzner and special guest Dianna Huff explore how to optimize white paper landing pages.
White papers are powerful marketing tools.
However, they are useless if they cannot be found.
When your white paper has a high ranking on a search engine, it's like securing a big banner in New York's Times Square—it will receive a lot of attention.
If your white paper doesn't show up on the first page of a search engine, it may as well not exist.
Occupying one of the coveted first few slots in search results is achievable—and comes without any advertising costs.
Is your white paper one of the first items people see when they search for solutions in your industry?
Do you know how to achieve high search engine rankings?
"Why should I care?" you wonder.
The answer is simple: Because optimizing your landing pages will bring continuous traffic to your white paper and significantly increase your leads.
To fully unpack "search engine optimization for white papers," I have asked an industry guru to share her secrets with you.
I am thrilled to be joined by search engine optimization expert Dianna Huff. Dianna is the author of Turning Clicks into Leads Through Search Engine Optimization.
In an exclusive one-hour class, Dianna and I will reveal proven techniques for generating more leads by optimizing your white paper landing pages.
Get this audio class today by clicking here.
Meet Our Special Guest
 Dianna Huff: Dianna Huff is the author of the popular ebook Turning Clicks into Leads Through Search Engine Optimization. Dianna has applied her search engine optimization techniques to companies such as Cabot Corporation, Coldwell Banker and many small to mid-sized B2B companies. She's also a former contributing editor for the respected MarketingSherpa organization. Dianna's monthly newsletter, The MarCom Strategist, has been informing thousands of readers since 2000.
Dianna is a two-time Gold MarCom Creative Award winner in the category of website copywriting and e-newsletters and a three-time International Association of Business Communicators Silver Quill award winner. She is active in the New England Direct Marketing Association and the Business Marketing Association.
In my opinion, there's no-one better than Dianna to help reveal proven strategies for optimizing white paper landing pages for search engines.
By taking this class, you'll get answers to these important questions:
- What are the common mistakes companies make when creating white paper landing pages and how can I avoid them?
- What kind of an impact can search engine optimization have on my lead generation efforts?
- Can search engine optimization replace pay-per-click campaigns, reducing my advertising expenses?
- How do I write optimized content for search engines without turning off prospects?
- Can I control what people see in my search engine results?
- How do I create the ideal list of keywords?
- What is meta-data and how do I use it?
- If I optimize a page for Google, how does it impact the results on Yahoo?
- How do I format a "search engine friendly" landing page?
- What are the best keyword tools?
- Why are analytic tools important and how should I use them?
- What are some strategies for creating inbound links to my landing page?
- How have other businesses succeeded in generating leads using search engine optimization?
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Feedback From Others Who Took This Class
"It was clear that Dianna and Michael both had a high level of expertise and a tremendous amount of knowledge to impart."
"This was a very 'meaty' class. With other people's classes, there is a lot of fluff. Not so, here."
"I liked the honest input about what works and what doesn't."
"It was focused on practical things that I can implement immediately without huge budgets. This class was very practical, and therefore a very good use of my time."
"Thank you for a class well-done!"
"I thought the advice Dianna gave was very helpful and her explanations were very easy to understand."
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Perhaps You Think You Have It All Figured Out, But…
You can probably name a number of techniques to optimize your web pages for search engines.
Here's the catch—some methods produce results and others do not.
Chances are your competitors are already examining search engine optimization strategies.
This class will equip you with the knowledge you need to immediately begin optimizing your white paper landing pages.
The investment could change your business in a big way.
Reasons You Will Benefit From This Class
- Master advanced lead generation techniques
- Learn new ideas to fast-track your success
- Gain direct access to an industry leader
- Learn from the comfort of your home or office
- Class recording and transcript enable detailed
Here's what's included:
1. The 60-minute class (hosted by me, Michael Stelzner, with special guest Dianna Huff).
2. A downloadable recording of the class that you can play back on your iPod, MP3 player or computer
3. A complete word-for-word transcript of the class.
4. A 100% money-back guarantee of satisfaction.
All this for only $29.
For immediate access to this class, click here!
Class: Search Engine Optimization for White Papers (How to ensure your papers rank high on search engines)
Host: Michael Stelzner, author of the book Writing White Papers
Special Guest: Dianna Huff, author of Turning Clicks into Leads Through Search Engine Optimization
Duration: 60 minutes
Cost: $29
Download Details: You will receive an email with further instructions.
Guarantee: Listen to this audio class risk-free. If you are not fully satisfied, your fees will be refunded.
This class is available now
>> Get this audio class right NOW by clicking here! <<
Sincerely,
Michael Stelzner, Founder of WhitePaperSource
For questions, please email orders@whitepapersource.com
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