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Writing White Papers: How to Capture Readers and Keep Them Engaged (top)

The white paper is a crossbreed of a magazine article and a brochure. White paper guru Michael Stelzner reveals his secrets for creating compelling white papers that attract readers in droves.

The first of its kind, Writing White Papers provides more than 200 pages of critical how-to details for every step of any white paper project—from performing the needs assessment to attracting prospects with creative marketing tactics. More information...

This book is available in multiple formats and bundles. To order, simply click on one of the links below:

Payment Options: We accept Visa, MasterCard, Discover, PayPal and American Express if you use the above links. Alternatively, you may mail your payment (plus 7.75% tax for California residents) made payable to WhitePaperSource Publishing, 13025 Danielson Street, Suite 108; Poway CA 92064. Be sure to include your email address so we can provide you access to the free audio program. We only accept checks drawn from banks in the United States.

Hardcover Telephone Orders: To place an order for the hardcover book Writing White Papers ONLY via telephone, call 1-800-247-6553. NOTE: Free shipping and the free audio program are only available for online purchases. This number is to a fulfillment company that only processes hardcover book orders. All other questions should be directed to our main office at 858-748-7800 x201

SATISFACTION GUARANTEE: Your satisfaction is 100 percent guaranteed or your money will be refunded. Please contact us within 90 days of purchase for a refund.


White Paper Writer Industry Report (top)

The findings of the industry's only study of white paper writers are revealed in our new report titled "White Paper Writer Industry Report: Second Edition."

The report provides pivotal insight into how white papers are written, distributed, structured and billed. Writers will find the results extremely useful.

Price: $49 (PDF, electronic document)

More information | Purchase Now


SATISFACTION GUARANTEE: Your satisfaction is 100 percent guaranteed or your money will be refunded. Please contact us within 90 days of purchase for a refund.

For questions, please email orders@whitepapersource.com or call 858-748-7800 x201.

13025 Danielson Street, Suite 108; Poway CA 92064